

Anne Reagan boutique was created in order to make women feel great about themselves and look amazing. Named after its owner as well as designer, Anne doesn't let anyone walk out of the store in her clothing unless they look good on the person. The store carries her own clothing as well as several lines from LA, New York and Paris. She began as a designer wholesaling to other stores but then decided that she would much rather open her own boutique and sell her clothing there.
When the boutique first opened, most of the customer that shopped there were between 24 and 34 and now Anne sees ranges from 17 all the way up to women in their 60s. It is a women only boutique and along with clothing also carries jewelry and accessories.




Customers love the one on one service that they get when they shop at Anne Reagan as well as the "girly oasis." The entire store is decorated in all pink making women feel pretty and girlie. Anne coordinates all the clothing to make it easy for her shoppers to find outfits that go together.
She attributes her success to the fact that she has a quality product what is unique in Boston and most importantly her honesty with her customers. She doesn't believe in selling clothing just for the sake of selling it. It needs to look good on the customer and if it doesn't she won't lie to them and say that it does. She really appreciates her customer which keeps them coming back. She also has a unique packaging for which customers from all across the country email and thank her about.
The boutique is only open on the weekends but Anne encourages people to call her and schedule a one on one appointment and she will open the store for them during the week. She has a full website featuring her collections and encourages customers to visit the website and visit the store to see her clothing.
| ANNE REAGAN |